Instacart brand colors, fonts and logo

Instacart is an online grocery marketplace for same-day delivery or pickup. Its palette is led by #ff7009, with #003d29 and #0aad0a. The website is set in Instacart Sans. Below are all 2 logo files we found, in SVG and PNG, ready to download, plus the same data from the API.

Get a free API key See the API call

Brand kit

Instacart brand assets

Every Instacart logo we found, previewed on the background it was made for, plus the colors, fonts and company facts. Download any file or copy any value.

Instacart

instacart.com

Quality 92

Logos

2 logos

LogosvgpngFor light backgrounds
svg Instacart logo for light backgrounds, SVG png Instacart logo for light backgrounds, PNG
Iconpng
png Instacart icon, PNG

Images

1 image

Share image1200×600
jpg Instacart share image

Colors

Select to copy

Accent
Dark
Brand

Fonts

Instacart Sans
Headings and body · Custom webfont
Weights400–800

Company

Founded: 2012
Type: Public company
Headquarters: San Francisco, California, United States
Ticker: NASDAQ:CART
Industries: Food Delivery & Meal Kits
Grocery & Supermarkets
E-commerce Platforms

Links

API

Get Instacart via the API

The same record as JSON, in Brandfetch's response shape, from one call. Cache and store it for as long as you like.

curl

curl https://brandidentityapi.com/v1/brands/instacart.com \
  -H "Authorization: Bearer lh_sk_your_secret_key"

HTML

<img
  src="https://brandidentityapi.com/logo/instacart.com?type=icon&size=64"
  alt="Instacart logo"
  width="64"
  height="64"
/>

The logo URL works without a key for indexed brands. See the Brand API reference and the logo CDN parameters, or compare plans: your first 50 lookups are free.

FAQ

Questions about the Instacart brand

What are Instacart's brand colors?

Instacart's brand colors are #ff7009 (accent), #003d29 (dark), and #0aad0a (brand). Select a swatch on this page to copy its HEX, RGB or HSL value.

What font does Instacart use?

instacart.com uses Instacart Sans (headings and body text). It is read from the webfonts the site actually loads, not from its CSS fallback stack.

Can I download the Instacart logo in SVG?

Yes. The Instacart logo is available as SVG and in raster formats on this page. Every SVG is sanitised before it is served, so it is safe to inline.

What is Instacart's logo URL?

Use https://brandidentityapi.com/logo/instacart.com for the icon. Add ?type=logo for the wordmark, &format=svg or &format=png to pick a format, and &background=dark for a version made for dark backgrounds. It works without a key for indexed brands, and you may fetch and cache it server-side.

When was Instacart founded?

Instacart was founded in 2012.

Where is Instacart headquartered?

Instacart is headquartered in San Francisco, California, United States.

Is this your brand? Request a correction and we will review the record.