BASF brand colors, fonts and logo

BASF is a German chemical company that produces chemicals, plastics, performance products, and agricultural solutions. Its palette is led by #004a96, with #000000 and #f0f0f0. The website is set in Helvetica Neue LT W05 45. Below are all 4 logo files we found, in SVG and PNG, ready to download, plus the same data from the API.

Get a free API key See the API call

Brand kit

BASF brand assets

Every BASF logo we found, previewed on the background it was made for, plus the colors, fonts and company facts. Download any file or copy any value.

BASF

basf.com

Quality 100

Logos

4 logos

LogosvgpngFor light backgrounds
svg BASF logo for light backgrounds, SVG png BASF logo for light backgrounds, PNG
LogosvgpngFor dark backgrounds
svg BASF logo for dark backgrounds, SVG png BASF logo for dark backgrounds, PNG
IconpngFor light backgrounds
png BASF icon for light backgrounds, PNG
IconpngGeneratedFor dark backgrounds
png BASF icon for dark backgrounds, PNG

Images

4 images

Image480×853
jpg BASF image 1
Image480×853
jpg BASF image 2
Image480×853
jpg BASF image 3
Image480×853
jpg BASF image 4

Colors

Select to copy

Accent
Dark
Light

Fonts

Helvetica Neue LT W05 45
Headings and body · Custom webfont
Weights100 · 400 · 700

Company

Founded: 1865
Employees: 10,001+
Type: Public company
Headquarters: Ludwigshafen, Germany
Ticker: FWB:BAS
Industries: Chemicals & Materials
Consumer Goods

Links

API

Get BASF via the API

The same record as JSON, in Brandfetch's response shape, from one call. Cache and store it for as long as you like.

curl

curl https://brandidentityapi.com/v1/brands/basf.com \
  -H "Authorization: Bearer lh_sk_your_secret_key"

HTML

<img
  src="https://brandidentityapi.com/logo/basf.com?type=icon&size=64"
  alt="BASF logo"
  width="64"
  height="64"
/>

The logo URL works without a key for indexed brands. See the Brand API reference and the logo CDN parameters, or compare plans: your first 50 lookups are free.

FAQ

Questions about the BASF brand

What are BASF's brand colors?

BASF's brand colors are #004a96 (accent), #000000 (dark), and #f0f0f0 (light). Select a swatch on this page to copy its HEX, RGB or HSL value.

What font does BASF use?

basf.com uses Helvetica Neue LT W05 45 (headings and body text). It is read from the webfonts the site actually loads, not from its CSS fallback stack.

Can I download the BASF logo in SVG?

Yes. The BASF logo is available as SVG and in raster formats on this page. Every SVG is sanitised before it is served, so it is safe to inline.

What is BASF's logo URL?

Use https://brandidentityapi.com/logo/basf.com for the icon. Add ?type=logo for the wordmark, &format=svg or &format=png to pick a format, and &background=dark for a version made for dark backgrounds. It works without a key for indexed brands, and you may fetch and cache it server-side.

When was BASF founded?

BASF was founded in 1865.

Where is BASF headquartered?

BASF is headquartered in Ludwigshafen, Germany.

Is this your brand? Request a correction and we will review the record.