Bacardi brand colors, fonts and logo

Bacardi is a global producer of rum and other spirits, known for its iconic rum cocktails. Its palette is led by #c10020, with #1a1818, #ffffff, and #464646. The website is set in Fira Sans Condensed. Below are all 4 logo files we found, in SVG and PNG, ready to download, plus the same data from the API.

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Brand kit

Bacardi brand assets

Every Bacardi logo we found, previewed on the background it was made for, plus the colors, fonts and company facts. Download any file or copy any value.

Bacardi

bacardi.com

Quality 96

Logos

4 logos

LogosvgpngFor light backgrounds
svg Bacardi logo for light backgrounds, SVG png Bacardi logo for light backgrounds, PNG
LogosvgpngFor dark backgrounds
svg Bacardi logo for dark backgrounds, SVG png Bacardi logo for dark backgrounds, PNG
SymbolpngFor light backgrounds
png Bacardi symbol for light backgrounds, PNG
IconpngFor light backgrounds
png Bacardi icon for light backgrounds, PNG

Images

5 images

Image1440×1080
jpg Bacardi image 1
Image1440×617
jpg Bacardi image 2
Image1600×1067
jpg Bacardi image 3
Image850×1275
jpg Bacardi image 4
Image1440×617
jpg Bacardi image 5

Colors

Select to copy

Accent
Dark
Light
Brand

Fonts

Fira Sans Condensed
Headings and body · Custom webfont
Weights400 · 700

Company

Founded: 1862
Employees: 5,001–10,000
Type: Privately held
Headquarters: Hamilton, Bermuda
Industry: Beer, Wine & Spirits

Links

API

Get Bacardi via the API

The same record as JSON, in Brandfetch's response shape, from one call. Cache and store it for as long as you like.

curl

curl https://brandidentityapi.com/v1/brands/bacardi.com \
  -H "Authorization: Bearer lh_sk_your_secret_key"

HTML

<img
  src="https://brandidentityapi.com/logo/bacardi.com?type=icon&size=64"
  alt="Bacardi logo"
  width="64"
  height="64"
/>

The logo URL works without a key for indexed brands. See the Brand API reference and the logo CDN parameters, or compare plans: your first 50 lookups are free.

FAQ

Questions about the Bacardi brand

What are Bacardi's brand colors?

Bacardi's brand colors are #c10020 (accent), #1a1818 (dark), #ffffff (light), and #464646 (brand). Select a swatch on this page to copy its HEX, RGB or HSL value.

What font does Bacardi use?

bacardi.com uses Fira Sans Condensed (headings and body text). It is read from the webfonts the site actually loads, not from its CSS fallback stack.

Can I download the Bacardi logo in SVG?

Yes. The Bacardi logo is available as SVG and in raster formats on this page. Every SVG is sanitised before it is served, so it is safe to inline.

What is Bacardi's logo URL?

Use https://brandidentityapi.com/logo/bacardi.com for the icon. Add ?type=logo for the wordmark, &format=svg or &format=png to pick a format, and &background=dark for a version made for dark backgrounds. It works without a key for indexed brands, and you may fetch and cache it server-side.

When was Bacardi founded?

Bacardi was founded in 1862.

Where is Bacardi headquartered?

Bacardi is headquartered in Hamilton, Bermuda.

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