Asana brand colors, fonts and logo

Asana is a work management platform for teams and AI agents. Its palette is led by #f06a6a, with #0d0e10 and #2e3c54. The website is set in TWK Lausanne. Below are all 4 logo files we found, in SVG and PNG, ready to download, plus the same data from the API.

Get a free API key See the API call

Brand kit

Asana brand assets

Every Asana logo we found, previewed on the background it was made for, plus the colors, fonts and company facts. Download any file or copy any value.

Asana

asana.com

Quality 97

Logos

4 logos

LogosvgpngFor light backgrounds
svg Asana logo for light backgrounds, SVG png Asana logo for light backgrounds, PNG
LogopngGeneratedFor dark backgrounds
png Asana logo for dark backgrounds, PNG
IconpngFor light backgrounds
png Asana icon for light backgrounds, PNG
IconpngGeneratedFor dark backgrounds
png Asana icon for dark backgrounds, PNG

Images

1 image

Share image1200×628
jpg Asana share image

Colors

Select to copy

Accent
Dark
Brand

Fonts

TWK Lausanne
Headings and body · Custom webfont
Weights250 · 300 · 350 · 400 · 450 · 500 · 550

Company

Founded: 2008
Type: Public company
Headquarters: San Francisco, United States
Ticker: NYSE:ASAN
Industries: Productivity Software
Collaboration

Links

API

Get Asana via the API

The same record as JSON, in Brandfetch's response shape, from one call. Cache and store it for as long as you like.

curl

curl https://brandidentityapi.com/v1/brands/asana.com \
  -H "Authorization: Bearer lh_sk_your_secret_key"

HTML

<img
  src="https://brandidentityapi.com/logo/asana.com?type=icon&size=64"
  alt="Asana logo"
  width="64"
  height="64"
/>

The logo URL works without a key for indexed brands. See the Brand API reference and the logo CDN parameters, or compare plans: your first 50 lookups are free.

FAQ

Questions about the Asana brand

What are Asana's brand colors?

Asana's brand colors are #f06a6a (accent), #0d0e10 (dark), and #2e3c54 (brand). Select a swatch on this page to copy its HEX, RGB or HSL value.

What font does Asana use?

asana.com uses TWK Lausanne (headings and body text). It is read from the webfonts the site actually loads, not from its CSS fallback stack.

Can I download the Asana logo in SVG?

Yes. The Asana logo is available as SVG and in raster formats on this page. Every SVG is sanitised before it is served, so it is safe to inline.

What is Asana's logo URL?

Use https://brandidentityapi.com/logo/asana.com for the icon. Add ?type=logo for the wordmark, &format=svg or &format=png to pick a format, and &background=dark for a version made for dark backgrounds. It works without a key for indexed brands, and you may fetch and cache it server-side.

When was Asana founded?

Asana was founded in 2008.

Where is Asana headquartered?

Asana is headquartered in San Francisco, United States.

Is this your brand? Request a correction and we will review the record.